Our views and insights on everything digital

What can you achieve with 280 characters?

Love it or hate it, 280 character tweets are being trialed across select Twitter users, and are potentially here to stay. The Bozboz team come together to explain the pros and cons.

Social Video Marketing Success

Online video content is no longer just shaky YouTube videos. With channels from Snapchat to Netflix providing new technologies for video, Social Media Lead Jenny Bernarde looks into the latest ways to integrate video into your social media strategy.

The past, present and future of Augmented and Virtual Reality

From Pokémon GO (did anyone ever actually catch ‘em all?) to Apple’s iOS ARKit, PR and Outreach Specialist Grace Scott finds out how AR and VR are changing the way we interact with the world.

GAK Presents: Pioneer DJ Secret Sessions

Music is an intrinsic part of our company culture - and hosting an exclusive product launch for GAK and Pioneer DJ was the perfect way to celebrate that.

Measuring Data to Maximise Return on Investment

Our technical analyst Tim Morris guides us through analysing and optimising your advertising channels in order to understand - and increase - return on investment.